Why us? Why now?

TwoBack CRM Insights was born from a shared passion for leveraging CRM technologies to drive both, the private and public sector innovation and efficiency. Our founders, seasoned veterans in CRM systems, private sector demanding business requirements and public sector compliance factors, envisioned a consultancy firm that bridges the gap between technology and customer service excellence.

TwoBack CRM Insights was founded by Timo Kakkonen and Mikko Back. The duo are both CRM enthusiasts who share a vision of simplifying the complexities of customer relationship management for businesses of all sizes. From global pharma giants to start-ups and everything in between.

With over three decades of combined experience in CRM implementation, and strategy planning, Timo and Mikko, embarked on a journey to deliver bespoke CRM strategies that not only solve problems but also unlock new opportunities for growth and engagement.